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Wednesday, April 14th 2010

6:42 PM

Action Sports Design - 2 one 5 Design

Action Sports Design

Finding a design to represent your action sports brand can be challenging to say the least! Your company's branding is an image that people will identify with your company, and especially in the sports world, it is important that it is something that is both memorable and eye-catching.

Think about some of the most popular logos in the sporting world, Nike and Adidas. Both companies have very simple yet memorable logos. Through constant imagery and promotion, these companies were able to brand these images into the world. After all, you can't look at that swish and not think of Nike.

When looking for a firm to represent your action sports brand, I suggest considering a few factors:

1) What type of experience does the company bring to the table? What past design work have they accomplished? Who have they worked with? What types of results have they achieved? After all, this is your image we are talking about here!

2) Has the company done this type of work before? Sure, they may have worked with designs in the sports field before, but have they ever done things specific to action sports? As you know, this market is a bit different and may require a different approach.

3) How long will it take? Some companies are great visionaries but terrible at follow-through. Make sure you gain a clear understanding of the time it would take for the vision to become a reality.

4) How much will it cost? Seeing your vision through can be expensive, and you need to understand what you will be paying for. Make sure you understand exactly where the costs would be, and what type of work and commitment would be entailed.

5) How much involvement will you have? Some designers may be very skilled, but terrible at communicating and working with others. You do not want to develop an image that is 100% the product of the designer, but to have a shared vision.

Action sports design requires finesse and care to get your brand the attention it deserves. This is certainly not an area you will want to cut corners on, some say image is everything. Be sure to keep these things in mind when choosing an action sports designer.

2 one 5 is an action sports design firm located in Philadelphia, PA. You can learn more about this exciting company and how they can help you at their official website: 2one5.com

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Tuesday, April 13th 2010

8:50 AM

Action Sports Graphic Design - 2 one 5 Design

Action Sports Graphic Design

Are you looking for graphic design for your action sports company? There are so many expenses involved with running a business, and especially in this economy it is not uncommon for business owners to create websites without a custom design, or even not have a website all together.

So why is a graphic designer essential for your business? A few reasons actually:

1) Paying for a professional design shows that you are professional

I would suggest looking at graphic design for your business as an investment. Paying for a professional design helps you show the world that your business IS professional. In this day and age, creating a unique presence is super important, and a competent graphic designer can certainly help you accomplish this.

Take a moment and think about some of the memorable graphical representations of the business world today. The "golden arches" or McDonalds, the Nike "swoosh", both of these symbols are very memorable.

2) Don't disappoint your clients!

Nothing is worse than a potential client coming to your website to learn more about your business, and leaving disappointed. Having a website is about so much more than just having some basic information about what you do. It is a chance to really show and convince your potential customers why they NEED you.

I understand that the new business owner is going to try and pinch pennies wherever possible, but I suggest that you do not skimp when it comes to going with graphic design. I would view hiring a competent graphic designer as an investment, rather then a payment. This work will go a long way in establishing the credibility of your business and image, one that will help make that all important first impression a selling one.

3) Establish your "image"

You need to look unique, you need to be memorable, and that just isn't going to happen if you use the same old template everyone else does. This is especially relevant in the action sports industry.

To find the right designer for you, I would suggest taking some time looking at a few graphic design artists, paying special attention to if they have worked with action sports in the past. If their work is not impressive, this is not a good reflection of the type of work that they will be able to do for you!

2 one 5 is an action sports graphic design firm located in Philadelphia, PA. You can learn more about this exciting company and how they can help you at their official website: 2one5.com

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Tuesday, April 13th 2010

8:39 AM

Action Sports Graphic Design - 2 one 5 Design

Action Sports Graphic Design

Are you looking for graphic design for your action sports company? There are so many expenses involved with running a business, and especially in this economy it is not uncommon for business owners to create websites without a custom design, or even not have a website all together.

So why is a graphic designer essential for your business? A few reasons actually:

1) Paying for a professional design shows that you are professional

I would suggest looking at graphic design for your business as an investment. Paying for a professional design helps you show the world that your business IS professional. In this day and age, creating a unique presence is super important, and a competent graphic designer can certainly help you accomplish this.

Take a moment and think about some of the memorable graphical representations of the business world today. The "golden arches" or McDonalds, the Nike "swoosh", both of these symbols are very memorable.

2) Don't disappoint your clients!

Nothing is worse than a potential client coming to your website to learn more about your business, and leaving disappointed. Having a website is about so much more than just having some basic information about what you do. It is a chance to really show and convince your potential customers why they NEED you.

I understand that the new business owner is going to try and pinch pennies wherever possible, but I suggest that you do not skimp when it comes to going with graphic design. I would view hiring a competent graphic designer as an investment, rather then a payment. This work will go a long way in establishing the credibility of your business and image, one that will help make that all important first impression a selling one.

3) Establish your "image"

You need to look unique, you need to be memorable, and that just isn't going to happen if you use the same old template everyone else does. This is especially relevant in the action sports industry.

To find the right designer for you, I would suggest taking some time looking at a few graphic design artists, paying special attention to if they have worked with action sports in the past. If their work is not impressive, this is not a good reflection of the type of work that they will be able to do for you!

2 one 5 is an action sports graphic design firm located in Philadelphia, PA. You can learn more about this exciting company and how they can help you at their official website: 2one5.com

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Monday, March 8th 2010

9:13 AM

Philadelphia Graphic Design - 2 one 5

Looking for Philadelphia graphic design?

[ 2 one 5 ] Brand Imperial Artists offers graphic design services worldwide as well as to the Philadelphia area.

http://2one5.com

When developing a look and design for your business, it can be difficult to determine exactly what that should be. There are several advantages to hiring an experienced graphic design artist to help you make your thoughts a reality.

Advantages include:

1. Frees up your time and allows you to focus on your own business, rather than managing an inhouse employee who may not be as skilled in graphic design. An experienced Designer works without supervision, manages the Design process, and keeps the Client updated and involved when necessary.

2. Knowledge of what Marketing strategies will work for your business. An experienced designer has already been down this road many times and understands the steps that need taken to create an effective design.

3. A strong strategic vision for your business. Experienced graphic design artists are trained to solve complex visual communication problems, and can help you map out a long-term plan for your business.

4.The ability of doing more with less. An experienced designer already knows the "tricks" of the industry, and how to be efficient. This means saving money which is always appreciated! An experienced Designer can recommend design, web and printing methods that will save your business time and money.

5. Creativity. Of course!

6. Innovation. An experienced graphic design artist has made a career of graphic design, and will be ontop of his or her industry, and aware of the current trends. This is a huge advantage when wanting to make sure your campaign stays "fresh".

7. Adaptability. Marketing goals and project requirements change. An experienced Designer expects this, and will be able to make changes on the fly and continue to work around your changing needs.

8. Integrity. In a recent study conducted by Graphic Design USA (Aug.12, 2008 ENewsletter), integrity ranked higher than creativity, as the single most essential quality that people seek in a Creative Leader. An experienced designer will have your best interests at the front of their mind as they move forward with promoting your brand.

Looking for Philadelphia graphic design?

[ 2 one 5 ] Brand Imperial Artists offers graphic design services worldwide as well as to the Philadelphia area.

http://2one5.com
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Monday, March 8th 2010

9:13 AM

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